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Nielsen NV (NYSE:NLSN) Seasonal Chart

Seasonal Chart Analysis

Analysis of the Nielsen NV (NYSE:NLSN) seasonal charts above shows that a Buy Date of July 26 and a Sell Date of October 18 has resulted in a geometric average return of 3.84% above the benchmark rate of the S&P 500 Total Return Index over the past 8 years. This seasonal timeframe has shown positive results compared to the benchmark in 6 of those periods. This is a good rate of success and the return strongly outperforms the relative buy-and-hold performance of the stock over the past 8 years by an average of 18.34% per year.

The seasonal timeframe correlates Poorly with the period of seasonal strength for the Industrials sector, which runs from October 29 to May 10. The seasonal chart for the broad sector is available via the following link: Industrials Sector Seasonal Chart.

A word of caution: Only 8 years of data is available for shares of NLSN, perhaps insufficient to create a seasonal profile that accurately gauges the seasonal tendencies influencing the investment. Ideally, while 20 years is preferred, at least 10 years of data is required to perform a seasonal analysis that is considered to be reliable for future seasonal periods.

Nielsen Holdings PLC offers marketing and client analytics services to retailers and media companies. The company specialises in two segments: Buy and Watch. The Buy segment provides retail transactional measurement data and consumer behaviour analytics information to the consumer packaged goods industry. The Watch segment collects and analyses media usage behaviour data for various forms of media, including television, radio, online, and mobile. The generated analytics are used within the media industry to determine advertising inventory values. Maximum revenue comes from the United States of America region.

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